Feeney, Inc. Recognized as a Brand Leader in the Cable Railing Industry
Subscribe to FREE newsletter | Apr 27, 2016 |
Feeney, Inc., a leading manufacturer of high quality stainless steel and aluminum railing systems, was recently recognized as the brand frontrunner of the cable railing industry in Hanley Wood鈥檚 2016 Builder Brand Use study. The company was acknowledged as the number one brand in the 鈥淏rand Familiarity,鈥 鈥淏rands Specified / Used in the Past Two Years鈥 and 鈥淏rands Specified / Used Most鈥 categories of the Cable Railing / Cable Railing Systems product group.
The survey was administered by The Farnsworth Group, the nation鈥檚 foremost market research firm and insights provider for the building material, hardware, home improvement, and lawn and garden industries.
The primary focus of the study was to profile quality brands most used within the home and building community. The survey was conducted online and included subscribers of Hanley Wood鈥檚 BUILDER magazine, one of the industry鈥檚 most influential trade publications. Additionally, qualified subscribers of BUILDER鈥檚 Business Update and BUILDER Pulse e-newsletters were also polled. Data was collected from November 2016 through January 2016 with more than 1,300 responses received.
鈥淲e are honored to have been recognized by Hanley Wood鈥檚 BUILDER magazine as an industry spearhead,鈥 said Andy Penny, vice president of sales and marketing for Feeney. 鈥淥ur sales and marketing teams collectively strive to ensure the Feeney brand is top-of-mind when it comes to selecting cable rail for both residential and commercial installations.鈥
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