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Parex USA Announces The Acquisition Of The Variance Product Line
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| Dec 07, 2011 |
Parex USA, Inc. the parent company of leading building material brands; Parex, LaHabra , El Rey Stucco, Teifs, and Merkrete today announced the acquisition of the exclusive global rights to market, sell and manufacture the Variance product line under a long term licensing agreement with Variance Finishes, LLC.
Variance products are specialty acrylic finishes which offer virtually unlimited color, texture and design options. Their products are used for interior and exterior environments and are similar to the Parex USA Select Finish line. Going forward the Variance products and the Select Finish products will be merged together and will be marketed under the Variance brand and sold as a Parex USA product.
"Parex USA sees this as great opportunity for this Variance Finish offering as an extension of our Specialty finish offering, said Buck Buchanan, Vice President of Sales and Marketing for Parex USA. "The design capabilities of Variance Finishes offer unlimited options and we are excited for this new venture."
Rob Knight, the President of Variance Finishes, LLC, will join Parex USA as the Product Development Manager for the Variance product line.
For more information regarding Variance, Select Finish and other innovative products from Parex USA visit .
About Parex USA, Inc.
Parex USA, Inc., an American Corporation based in California, is a subsidiary of the ParexGroup, a division of Materis, S.A., a French Corporation. The ParexGroup is one of the world's leading manufacturers of specialty chemicals and ready-to-use mortars for the construction industry. With over 45 manufacturing sites in 18 countries the ParexGroup employs more than 2,700 industry professionals who are the corner stone of this thriving global organization. For more information regarding Parex USA, Inc.
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